MSD Diabetes Drug Showcase (AR)

For pharmaceutical manufacturer MSD we created an AR application to educate on the biochemical workings of their latest drug for treating diabetes type 2 patients. The app is used on exhibitions in combination with a custom built model of a vein and the involved cell surfaces to overlay them with animated molecules and explanatory descriptions.

Main Roles: Generalist Programmer, Project Lead

Engine: Unreal Engine 4 (Blueprint)

Platforms: iOS

Client: MSD Sharp & Dohme GmbH

My Contributions

• As the only programmer on the project I was responsible for all technical aspects

• Researched all involved biochemical processes to properly represent them within the app 

• Developed the entire application, including UI and all animations

• Optimized ARKit tracking to align content with real world model of vein and cell surfaces

• Idle detection to reset the app when it is no longer in use

• Setup custom deployment pipeline to client's devices

• Integrated Google Analytics to collect usage statistics

• Coordinated work with contractors to create the physical model and ensure it meets the requirements for AR tracking